

Kanpur is all set to welcome storytellers, content creators, and digital voices for a special Blogger & Social Media Influencer Meet at Saras Mela 2026, one of India’s most vibrant celebrations of rural life, craftsmanship, and cultural heritage.
The meet aims to bring together bloggers and influencers to experience and amplify the essence of rural livelihoods, Self-Help Groups (SHGs), traditional handicrafts, and folk culture through their digital platforms, helping these stories reach a wider audience.
Saras Mela has long been a platform that connects rural artisans and entrepreneurs directly with urban audiences. From handcrafted textiles and indigenous art to regional cuisines and cultural performances, the mela reflects the soul of India’s villages.
A Platform for Meaningful Storytelling:
By inviting bloggers and social media influencers, Saras Mela 2026 aims to blend tradition with technology—where reels, stories, blogs, and posts become powerful tools to celebrate and support rural India.
Participants will get the opportunity to explore the mela, interact with artisans, capture authentic experiences, and share narratives that go beyond visuals—stories that inspire awareness and impact.
Saras Mela 2026 is not just a fair—it’s a movement celebrating the roots of India.
Venue: Saras Mela, Motijheel Lawn-02, Kanpur.
When: 5th & 6th January 2026.